New York is the city that nurtured the Yurman family’s dreams—it is exactly where David, Sybil, and Evan grew up and constructed their corporation. As NYC’s largest poverty combating philanthropy, Robin Hood’s mission—to elevate New Yorkers in will need out of poverty and apparent a pathway to mobility—is 1 that aligns with David Yurman’s brand values and is near to the founders’ hearts. By means of the David Yurman x Robin Hood Foundation Unity Fund, the shared mission is to provide hope while rebuilding a (new) New York by giving a helping hand to neighborhood communities in their best time of want.
“We are pleased to partner with the Robin Hood—New York City’s largest organization devoted to alleviating poverty,” claims co-founder and CEO David Yurman. “By launching the Unity Fund, we hope to make a significant impression in just the city that evokes us. Providing back to our neighbors and communities is what can make us human.”
David Yurman will add to the trigger by donating 20% of the invest in value of find merchandise, or other amounts all through designated situations, through the yr. Beginning nowadays, David Yurman will donate 20% of proceeds of the obtain price tag from the new Empire Selection —launching in partnership with the Empire Condition Creating and celebrating its 90th anniversary—through June 20, 2021 to the Unity Fund. The collection is out there completely at David Yurman retail outlets, and on DavidYurman.com.
“We proceed to be encouraged by the generosity of David Yurman and the enjoy they exhibit for the individuals of New York Metropolis. As we all operate to rebuild a new New York, a single more robust, greater, and extra inclusive, we are delighted that corporate associates like David Yurman are there with us main the cost,” claimed Wes Moore, CEO of Robin Hood.
The Unity Fund is introduced alongside David Yurman’s ongoing manufacturer marketing campaign, “My New York” which celebrates the metropolis as continual resource of inspiration and creativity for the Yurman loved ones. The city’s artistic pulse—its men and women, variety, cultural institutions, neighborhoods, landmarks—is what provides New York its eternal spirit, and proceeds to inspire us. The marketing campaign pays tribute to town as it recovers from the hardship and challenges triggered by the pandemic.
ABOUT DAVID YURMAN:
David Yurman is a celebrated American jewelry company established in New York by David Yurman, a sculptor, and his wife, Sybil, a painter and ceramicist. When the artists started collaborating, their target was basically to make wonderful objects to don. Currently, with their son, Evan, they generate timeless, nonetheless contemporary collections for gals and adult men defined by inspiration, innovation, consummate craftsmanship and cable—their artistic signature. David Yurman collections are readily available at 49 retail outlets during the United States, Canada, Hong Kong and France and at over 300 locations throughout the world, through their unique licensed wonderful jewellery and timepiece community of vendors.
ABOUT ROBIN HOOD Basis
Established in 1988, Robin Hood finds, fuels, and creates the most impactful and scalable options lifting households out of poverty in New York Town, with versions that can work throughout the state. In 2020, Robin Hood invested nearly $200 million to supply COVID aid, authorized services, housing, foods, workforce progress schooling, schooling applications, and far more to households in poverty in New York City. Robin Hood tracks each and every method with rigorous metrics, and due to the fact Robin Hood’s Board of Directors addresses all overhead, 100 percent of each individual donation goes straight to the poverty struggle. Master extra at www.robinhood.org.
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